What are Google Algorithms?
Google’s algorithms are a complex system used to retrieve data from its search index and instantly deliver the best possible results for a query. The search engine uses a combination of algorithms and numerous ranking factors to deliver webpages ranked by relevance on its search engine results pages (SERPs).
Google has an exceptionally perplexing calculation for serving search items, and it regularly. Furthermore, albeit the organization doesn’t disclose the specific calculation, here are a couple of components that we know beyond all doubt affect on a page’s capacity to show up in the outcomes for specific keywords:
1. The keyword’s appearance in the page’s title, header labels, and meta description.
2. The amount of normally happening, natural connects to the page.
3. The manner in which the site performs on cell phones, like smart phones and tablets.
What is the Google Page Experience Update?
The Google page experience update is a new algorithm that studies user experience to rank websites. Of course, Google has pre-set standards it employs to rank web pages.
In addition to these standards, the page experience updates introduced core web vitals as a factor. So, page ranking is now a function of existing metrics along with core web vitals.
Essentially, the Core web vitals are there to measure user experience on your website. These metrics measure the loading time of your website, the interactivity, and the stability of the website.
Firstly, no one can tell the influences of these metrics on page rankings. Well, except you work at Google. But of course, expect more information from Google as the new update takes shape.
What Does this New Google Page Experience Update Mean?
There are many questions you may want to ask. “Does this Google page experience update mean that Google will drop another algorithm? The answer to that question is a total NO!
Like it has always been, the content on your website is the foundational feature that determines whether or not it will rank high. On its blog, Google even reiterates the importance of great content before a great page experience.
However, this doesn’t mean the Google page experience update won’t help you climb higher on SERPs. As long as your content and user experience are great, your organic traffic will increase.
The sole purpose of this new update is to ensure websites ranking at the top offer great user experience. Of course, this will bring a significant change to the SEO space. However, the good news is understanding this update isn’t so hard.
The first thing for you to know about the upcoming Google update is its reliance on user experience. And of course, you should have considered the user experience from the inception of your website.
So, you can even go through your website by yourself to check for a bad user experience. Or better still, just ask about ten users to point out what they feel can change on the website.
Another noteworthy feature of this algorithm is its focus on the web page against the website as a whole. So, your website may have great content and designs, but if the pages take too long to load, it’s against the update.
Blog By Anubhuti Rajpreet